How To Get The Media To Notice You

Have you heard of networking? It is one of the easiest ways to improve your business online without leaving your home or the office. If you go out and meet people, if you are comfortable with that, you can get much more out of the strategy. Despite the fact that this business strategy has been around for quite some time, it was only called networking in the last few years. The strategy can be done in a variety of ways, making it easy to give a shot. People that have businesses that are not doing so well can still find a way to use networking to get through these tough times.

Big companies spend lots of money on branding, but they do it on such a mass scale that it has nothing to do with building relationships with individual customers. As someone operating on a much smaller scale, you have the ability to reach people in a more intimate way. You can look at how the large companies brand themselves and see how you can do it better. For you, strong connections and relationship building is a must. But then again that is what makes social media such a perfect fit for branding and brand marketing. To do this the right way, you have to be willing to interact with people regularly and maintain a regular presence in your social networks. Don’t think of social media as a way to sell products, but to create long term connections with people.

Perhaps most people realize that online networking is thriving and presents so many chances to meet others. You know that you cannot ignore social media because it was just about tailor-made for networking with people. Avoid feeling skittish about meeting people offline, just be sure you make it a group and take the precautions. But this approach is not for everyone, and only those who provide real solutions to businesses can use this with effectiveness. But on the other hand we both know many will never attempt this. Online businesses that offer real services and professional solutions to other businesses will have the greatest chance of success with networking.

When you aren’t afraid to speak in public or in front of people there is one thing that you can do to immediately increase your credibility as an expert.

You just have to reach out to local universities and colleges and ask to give talks on campus. The talk you give should be based upon a relevant topic to your field and should showcase both your knowledge of that topic and the business that you are running. You just need to get one chance to talk and obviously you are going to do the talk for free. You are going to get coverage and boost your credibility and then the next time you ask to give a talk you’ll be able to point to your previous success.

Unfortunately most of you are going to have all sorts of excuses not to use these techniques and that’s fine. But when you’ve got everything in place, each of these techniques will help you build a bigger and better business for yourself. If you have confidence, you can really use them to your own advantage. So it is your call, and you will do it if you are hungry enough and have that special quality.

StumbleUpon It!

Technorati Tags: , , ,

No Comments

Leave a reply