Email Marketing Tips and Tricks

You will need email marketing if you plan to be a business survivor. In olden days, it was only made use of by online marketers. In this day and time, even multinational businesses use it to their advantage. Ponder this for a moment. Do you get marketing emails from stores advising you about their recent sales? Sadly enough, not everyone will do well with email marketing. There is a lot of misinformation out there about what you should do. If you want to make sure that the emails you send out don’t just get read but make someone take action. Use the following tips as a guide.

When you’re new to email marketing, join a couple of lists and see how those IMers do their own email marketing. Pay attention to the reactions you have to the emails they send to you. Do you enjoy receiving these emails? Do they irritate you? Why do you have that particular reaction? Would you approach these emails any differently if they were yours? Just about the best way for someone new to learn is by emulating. Emulate the actions of a person you admire and then, over time, make changes to suit your own goals, personality, etc.

When writing new content, some may tell you to put graphics into your content. This is a good thing when you have a website.

This should not be done with email marketing because it makes things slow. It will take longer to open your emails. They could be mistaken for spam by the spam filter. Use them sparingly and stick to simply formatted text whenever possible. Save the blinkies and jpgs for your website, where they will get more screen time and do more work for you.

Only write short emails. You shouldn’t ramble on and on and on when you’re trying to sell something via email. This is the type of thing that is good if it is a sales page. But, you want your emails to be short in length.

All of your emails must be shorter than five words. You don’t want to force someone to spend a half an hour reading your email. This will just make your readers go to sleep. They have to go on to the next email. Be certain that yours is five hundred words or less. Your readers will be grateful you did and be more likely to buy from you. Becoming a successful email marketer involves more than just typing a few lines into your Gmail account and pressing send. There is a finesse and strategy to being a successful email marketer. Utilizing the tips and strategies in this article, you should see how to set a solid foundation for your next email marketing campaign. You can’t stop here, however! You need to learn as much as you can, and practice that. You will be able to succeed much more quickly if you are able to refine what you know and take action.

StumbleUpon It!

Technorati Tags: , , , , ,

No Comments

Leave a reply