E-mail Marketing Success – How To Build A Robust Foundation Using Successful Online Techniques

We are sure you know this, but let’s state the obvious – e-mail marketing is the key to an Internet Marketer’s success. The money is in the list! Bet you have heard that before. In fact, it is rare to find anyone that does Internet Marketing that has never heard that statement.

This does not mean that you send out random e-mails and you will make millions. There are things that you need to do to make sure that your emails reach the people who sign up for your list and that you actually manage to leverage your list properly. As you continue to read, we will share with you several strategies that are very beneficial for anyone trying to do profitable e-mail marketing on the Internet.

Sometimes an Internet Service Provider will set a service wide “white list” in place that will grant free passes to some bulk emailers while labeling others as spam. The criteria they use are distinct to each company so there’s no detailed list available. The best course of action for you is to contact your Internet Service Provider–whichever one you might have–and ask them to put your email address on the “white list” for their whole service. This will raise your chances of actually having your emails get to the people who have signed up for them. After all, a confirmation will only take you so far, right?

Many people will tell you that quality is always preferred over quantity. In regard to your e-mail list, this also applies. The larger the list, the more money you will make – this is a common belief that is shared by many people who aspire to make money with e-mail marketing. There is something to this logic. Larger list tend to be more frayed and disorganized that a smaller list; therefore, in most cases, the smaller list will prevail monetarily over the larger one. You want people who are actually likely to buy from you.

It will feel good to compose messages and send them to a responsive list, motivating you to do it time and time again.

Sometimes, you can have quite a few bad e-mail addresses on your list. This requires regular pruning. Most people have more than one e-mail address. This will allow them use bogus ones on your list which need to be removed. Today, most people have multiple e-mails that they check every now and then, not a primary one that gets all the mail. Older accounts are typically closed when they join new services that come available. Hotmail lost a lot of subscribers when Gmail appeared on the scene. Make sure that you keep track of which addresses aren’t working anymore. This will help you avoid bounce backs as much as possible.

When working to build your email list, there are a lot of things that you can do to ensure that your list turns as high a profit as humanly possible. Most of the steps that you take to ensure this goal is met are nothing more than common sense. You’ve just learned about a few of them. With a little bit of extra work you can probably uncover quite a few more things that will help you out.

StumbleUpon It!

Technorati Tags: , , , , , , , ,

No Comments

Leave a reply